SEO Dynamic Content

Bad Method: http://www.setwise.com/laboratory/experiment.php?ref=seo-dynamic-content
Good Method: http://www.setwise.com/laboratory/experiment/seo-dynamic-content.php

Description

SEO, or Search Engine Optimization, is a term filled with confusion. Many companies offer SEO capability that is "to good to be true" and can often result in your site being blacklisted from search engine results. At Setwise we know technology and this shows in our approach to SEO. Rather than offering a bucket of tricks, we simply build a site in a way that is most adventageous to how search engines index webpages.

Having dynamic content can often hurt the indexability of any website. Many search engines stop searching when they encounter a url with too many attributes in a URL (Example: http://www.abadurl.com/?action=showpage&id=214&xyz=18). In this example a search engine may give up after it encounters the "?" in the URL. At Setwise we can build your dynamic site without the troubling URLs. Just look at our site. It is certainly dynamic, but you would never know from the URLs.